COME FAIL WITH US!

Leave with the courage to take on your ambitions, unafraid to fail.

First displayed in Sweden, the collection of 100+ failures was originally conceived by psychologist and innovation researcher, Dr. Samuel West, as part of his research on corporate success and innovation. When he discovered that 80-90% of industries’ projects fail, West felt the untold stories of failures and the lessons within them did not get their deserved attention. “At large, as a society, we are too obsessed with success and underestimate failure," says West. “it’s time we accept failure, learn from it, and truly achieve progress.”

The Museum of Failure showcases epic fails by the world’s best-known companies, and the lessons learned from them. Not your conventional Instagram pop-up, although there are plenty of snap-worthy moments for everyone ages 9 to 90, the Museum of Failure encourages its visitors to come away from the experience having the courage to take on their ambitions, unafraid to fail.

Visitors will enjoy an experiential journey of failures-past beginning March 17th through June 18th, 2023.

The exhibition is open Wednesday-Sunday, Closed Monday-Tuesday.

Celebrate Failure

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Celebrate Failure X

Group sales of 20+ and private events are available for professional organizations, associations, and school classes from elementary school to university. Please contact museumoffailurenyc@gmail.com or call/text  (917) 882-8111 to book your event.

For Schools, Groups, Associations and Private Events